Peer-to-Peer Fundraising Software
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Key Features of Peer-to-Peer Fundraising Software
We believe all Nonprofits, regardless of size and staff, should have access to easy-to-use and powerful peer-to-peer fundraising software. Affnetz Peer-to-Peer Fundraising unlock previously untapped fundraising options for Nonprofits.
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Comprehensive Event Console
Affnetz Integration for More Peer to Peer Fundraising
Donors and volunteers can promote your Nonprofit’s mission in a personal, authentic manner that motivates their family, friends, and contacts to donate to your Nonprofit.
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Peer-to-peer fundraising is a fundraising method that leverages the networks of a Nonprofit’s existing donors to raise money for a Nonprofit. It works by empowering supporters to create their own personal fundraising pages and reach out to their friends, family, and colleagues to ask for donations. Traditionally, peer-to-peer fundraising was done by individual donors emailing, phoning, writing, or meeting with their personal contacts to raise money.
To get started with peer-to-peer fundraising, a Nonprofit typically first chooses a peer-to-peer fundraising software platform. This software platform provides tools and features to create and manage fundraising campaigns, track donations and progress, and communicate with donors. Once the Nonprofit has chosen a peer-to-peer fundraising software platform, they can then create a campaign and invite their donors to participate. Interested donors can create their own personal fundraising pages, which they can customize with their own photos, videos, testimonials, personal stories, and other messages.
The best peer-to-peer fundraising software platforms also provide a range of other tools and features to support the fundraising campaign. Some software provides templates that can be easily customized to match the Nonprofit’s brand. These pages may also include social media integration, provide email marketing integrations for communicating with donors, and use mobile-friendly interfaces for donors to easily donate on-the-go.
A simple example of a peer-to-peer fundraising is Raisa’s goal to raise $2,500 for Communities in Schools (CIS). Her birthday is next month, and instead of gifts, she will encourage all those in her network to make a donation to CIS.
Raisa contacts CIS and their Development Director provides her with a link to CIS’s peer-to-peer fundraising software platform. Raisa chooses from a few templates, and begins designing her fundraising page. She opts to publish a story of why CIS is important to her, her fundraising goal, the progress toward that goal, and a running tally of donations and donor names.
The software platform allows her to easily upload email addresses of the folks she wants to inform about the campaign, and now she can send out a nicely designed email with a link to her fundraising page. Raisa also takes advantage of the platform’s links to social media, and in one post has shared it with her networks on Facebook, Twitter, and Instagram.
Raisa had set her fundraising alerts to notify her when new gifts were received, but after the first week of receiving over 40 gifts, she decided to digest the gift alerts on a daily basis.
At the end of the campaign, Raisa surpassed her goal, and all the funds helped make CIS even stronger. Best of all, CIS now has the contact information for 60 new donors. Over the next year, 20 of these donors make second gifts, and two of them launched their own CIS peer-to-peer fundraising campaigns for CIS, bringing in yet another 60 new donors and thousands in donations to CIS.
Peer-to-peer fundraising is a popular fundraising method for Nonprofits, and for good reason. There are many benefits to this type of fundraising, which is why it has become such a popular choice for Nonprofits of all sizes. Here are some of the top benefits of peer-to-peer fundraising:
Increased reach and visibility: One of the biggest benefits of peer-to-peer fundraising is that it enables Nonprofits to reach a wider audience. By tapping into the networks of existing individual donors, Nonprofits can expand their reach and raise awareness of their cause to new audiences.
Cost-effective: Peer-to-peer fundraising is often far more cost-effective than other types of fundraising, such as direct mail or events. This is because it relies on individual supporters to do the fundraising, rather than the Nonprofit by itself.
Empowering existing donors: Peer-to-peer fundraising empowers existing donors to take an active role in fundraising for the cause they care about. This can lead to a stronger sense of connection and engagement with the Nonprofit, as well as a greater sense of ownership over the fundraising effort.
Peer-to-peer fundraising is a popular fundraising technique that involves leveraging the power of social networks and communities to raise money for a cause or charity. It is a method that encourages supporters to fundraise on behalf of a charity or cause by creating individual fundraising pages and reaching out to their networks for donations. There are several types of peer-to-peer fundraising, each with its own unique approach and benefits. In this article, we will explore some of the most popular types of peer-to-peer fundraising.
Event-based Fundraising: This type of peer-to-peer fundraising is centered around an event, such as a marathon, a walk, or a bike ride. Participants register for the event and create their fundraising pages, which they share with friends and family to raise donations.
DIY Fundraising: This type of peer-to-peer fundraising allows supporters to create their own fundraising campaigns or events for the cause they support. DIY fundraising campaigns can be anything from birthday fundraisers to creating a unique challenge or hosting a dinner party.
Crowdfunding: Crowdfunding is a type of peer-to-peer fundraising that involves raising money from a large number of people through online platforms. Crowdfunding campaigns can be for any type of project, but they are particularly effective for social causes and charities.
Peer-to-peer fundraising is a fundraising method that relies on individual supporters to reach out to their personal networks and raise money on behalf of a Nonprofit. Rather than relying solely on traditional fundraising methods like direct mail or events, peer-to-peer fundraising enables Nonprofits to harness the power of their supporters’ social networks to expand their reach and raise more money. Peer-to-peer fundraising is typically facilitated through specialized software platforms known as peer-to-peer fundraising software. These platforms provide a range of tools and features to help organizations and their supporters create and manage fundraising campaigns, track donations and progress, and communicate with donors.