Peer-to-Peer Fundraising
Donors and volunteers are often the biggest cheerleaders of your Nonprofit. Peer-to-Peer fundraising campaigns not only enable them to generate revenue but further increases the loyalty of these dedicated stakeholders.
These campaigns take advantage of the enthusiasm of your volunteers and donors. They are committed to your organization’s mission. What better way to leverage that commitment than to create a “win-win-win” situation:
Win #1: Revenue for your organization
Win #2: New donors
Win #3: Deeper engagement with existing donors and volunteers.
With Affnetz Peer-to-Peer fundraising software your staff can easily set up and these type of campaigns. Donors and volunteers then access a user-friendly interface to create and run their personal campaigns.
Peer-to-peer campaigns leverage the credibility of your donors’ and volunteers’ personal and professional networks. This increases your organization’s reach in ways traditional fundraising rarely achieves.
Donors and volunteers can promote your organization’s mission in a personal, heartfelt way that motivates their family, friends and professional contacts to give more generously. Also, these campaigns bring in donations from people who may never previously given. Plus, as long as the fundraiser is associated with your organization, these donors will remain loyal because they connect their donation to their relationship with the fundraiser.
Affnetz Makes Peer-to-Peer Easy!
✔ Provide an easy-to-use peer-to-peer fundraising software interface for donors and volunteers to set up their campaigns
✖ Allows fundraisers to post to social media to encourage more donations
◉ Shows a list of peer-to-peer team members
✔ Shows the umbrella campaign to which the peer-to-peer campaign is associated
✔ Can attach files for more information
Steps to Creating a Campaign with Affnetz
✔ Enter Peer-to-Peer fundraising campaign name
✖ Add an image if desired
◉ Enter campaign description
✔ Enter campaign tagline
✔ Enter campaign type (your organization defines the type.)
✔ Indicate if the campaign is recurring (yes/no) or private (yes/no)
✔ Indicate donation target dollar amount
✔ Indicate peer-to-peer fundraising campaign start and end dates