Association Membership ROI: Affnetz Promotes Member Retention
Association membership ROI. It’s the calculation every member computes when considering the value of association membership. The fundamental questions are:
Members joined the organization because they expected to receive value equal to or over the cost. That’s Association membership ROI, plain and simple.
If the Association fails to deliver on any of these, members could start to question their commitment and may not renew.
Even if members remain loyal, many rely on an employer to reimburse them for association dues. The employer, therefore, needs to be convinced of Association membership ROI. The member/employee needs to provide evidence that membership ultimately benefits the employer. An Association that cannot provide such proof risks missing retention goals.
Association Membership ROI: How Affnetz Can Help
How Can Affnetz help Members prove ROI for joining or renewing their membership?
The Affnetz SaaS platform provides multiple benefits members can cite as proof of a positive Association membership ROI and increased opportunity to promote the member and her/his organization.