Nonprofit Revenue: How Affnetz Can Help Bring In More Dollars

Nonprofit Revenue: How Affnetz Can Help Bring In More Dollars 

Nonprofit Revenue: How Affnetz Can Help Bring In More Dollars

Maintaining, and hopefully, increasing Nonprofit revenue ranks among the top concerns of not-for-profit organizations.

Nonprofit revenue comes from several sources:

Donations

Events

Sponsorships

Membership dues and fees

Grants

Investment Returns

Sales of goods and services

Here are some factors to consider in the effort to increase revenues in the areas of donations, events and sponsorships. Donations Two strategies for increasing Nonprofit revenue from donations are to expand the donor base and increase the average giving amount per donor. Adding donors, like for-profit customer acquisition efforts, involves: 

Raising awareness

Membership dues and fees

Making a convincing case that the organization can deliver on the value proposition.

The greater the engagement of Donors, the more likely requests to increase average giving amounts will be accepted. In the effort to increase donations, two other Stakeholder groups merit consideration. Volunteers and the Board of Directors represent some of the Nonprofit’s strongest advocates. Not only do these Stakeholders tend to donate at above average levels, they also have the motivation and means to expand the Donor base through their own networks. Peer-to-Peer fundraising is an example of how organizations can tap into the energy and enthusiasm of these dedicated supporters to boost Nonprofit revenue. Events/Sponsors Nonprofit revenue also flows from events. Whether the event’s purpose is educational, social, or purely to raise money, the goal is to bring in dollars more than are spent to stage the event. To be successful (i.e. – make money), events need to be carefully planned and executed.

Cultivate Sponsors – Sponsors not only boost Nonprofit revenue by underwriting event costs, but they also lend credibility. A strong Sponsor brand adds value to the event in the minds of potential attendees. Cultivating positive Sponsor relationships can yield long-term revenue benefits both from events and overall sponsorship for the organization.

Aggressively promote the event – Getting the message out to members and those outside the organization is crucial in achieving attendance goals. Recruit exciting Stakeholders to reach out to their networks.

Comprehensive follow-up – Gathering feedback from attendees provides input for future events. Increasing event quality over time builds the organization’s brand which results in even greater revenue-generating opportunities.

Cultivate Sponsors – Sponsors not only boost Nonprofit revenue by underwriting event costs, but they also lend credibility. A strong Sponsor brand adds value to the event in the minds of potential attendees. Cultivating positive Sponsor relationships can yield long-term revenue benefits both from events and overall sponsorship for the organization.

Nonprofit Revenue: Harnessing Affnetz to Increase Organizational Income

How can Affnetz help Nonprofits solve problems in generating revenue? By using the various modules of its fully integrated platform, Affnetz supports and improves the execution of the organization’s revenue-generating processes and increase Nonprofit revenue.

Fundraising Campaign Management – Effective fundraising demands attention to all the details. Campaign Management Software from Affnetz provides you with the tools to design, launch and manage your campaigns with ease.

Peer-to-Peer Fundraising – Donors and volunteers are often the biggest cheerleaders of your Nonprofit. Peer-to-Peer fundraising campaigns not only generate revenue but further increases the loyalty of these dedicated stakeholders.

Donor Management – Affnetz Donor Management Software provides detailed information about donors that allows the organization to fine-tune its fundraising approach to maximize revenue today and into the future.

Volunteer Management – Affnetz Volunteer Management provides the means to coordinate volunteer efforts and consistently communicate to them, thereby deepen their level of engagement.

Board of Directors Management – Affnetz Board of Directors Management Software contains an array of features that combine to streamline operations to support excellent board management.

Feedback and Surveys – Feedback from Stakeholders supports better decision making by Nonprofits as they strive to achieve their missions. Affnetz Feedback Software covers all the bases for executing this essential function.

Sponsor Management – Sponsor management software from Affnetz provides a dynamic workflow and interactive collaboration tool to support Sponsor relationships. Sponsors can quickly assess positive ROI from working with your organization.

Administrative Foundation – Affnetz features a built-in integration with Intuit QuickBooks® that eliminates time-consuming manual procedures to accomplish simple transactions. Your team becomes more productive and they can focus attention on more important tasks that will increase Nonprofit revenue.

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